AONC Book Launch! (AKA “I Has a Book”)


Greetings from Lexington Avenue on the small island of Manhattan. Since I haven’t slept much in the past two and a half days, I’m not sure why I got a hotel room—but I’m grateful for the coffee maker and connection to the outside world.

Today, my first book is available for purchase in bookstores everywhere. Get it on Amazon, at Barnes & Noble, Borders, Chapters, or support your local bookstore.

The price is deliberately low, and I’m giving 100% of my proceeds to our charity project in Ethiopia for every reader I meet this fall. (I’ll be carrying a notebook for the next 97 days so I can keep up with everyone.)

The central message of the book is:

“You don’t have to live your life the way other people expect you to. You can do good things for yourself and make the world a better place at the same time. Here’s how to do it.”

It’s AONC in a souvenir format, designed to be highly personal and highly practical. I also have a minor book tour that begins… tonight.

Unconventional Book Tour Begins

I came to New York to launch the book and begin the Unconventional Book Tour — a collectively-organized, epic adventure to meet readers in all 50 states and 10 provinces. The first event kicks off right here in Manhattan and ventures out from there.

NYC Launch
Tuesday, September 7th at 7pm
Location: Borders Columbus Circle, Time Warner Building
Central Park West

And here’s the schedule for the rest of this week:

  • September 8: Mendham, NJ (Mendham Books, 7pm)
  • September 9: Philadelphia, PA (Aweber HQ, 7pm)
  • September 10: Wilmington, DE (Starbucks, 2pm)
  • September 11: New Haven, Connecticut (Adventures in Wellbeing HQ, 7pm)
  • September 12: Providence, RI (Books on the Square, 2pm)
  • September 13: Boston, MA (Harvard Coop, 7pm)
  • September 14: Portland, ME (Longfellow’s Books, 7pm)
  • September 15: Manchester, NH (Barnes & Noble, 7pm)
  • September 16: Burlington, Vermont (U. of Vermont, time TBD)

And then 56 more cities over the next few months as I make my way to every state in the union… and then every province up further north. Sign up here and come out—I’d love to see you on the road.


One of the main reasons why I started AONC was to write a book. It only took two and a half years (publishing is indeed a sloooow industry), but here we are.

A few of the best people in the world are helping me out today, and I’m very grateful for their support. Our “Small Army” reader campaign is also out in full force, with 99 additional reviews and commentary going up around the internets throughout the next 60 days.

Well, that’s it for now… but it’s kind of a big thing. See you again soon, and thanks so much for your partnership. Here’s to the next two-and-a-half years!

– Chris


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  • Sam says:

    Congratulations on the success! I wish I could come out to the events, but I’ll definitely be buying the book! Good Luck!

  • Dan says:

    Absolutely incredible and inspiring Chris…. I’ll cross my fingers for the off chance you’ll go my way while I’m going yours.

  • Sherry says:

    MAJOR CONGRATULATIONS!!!!!! I know you must be on top of the world. Thanks for sharing the process with all of us, hope I can be where you are 2.5 years from now!

  • Congratulations Chris! Look forward to seeing you in Tampa!

  • Amanda Wang says:

    Congrats Chris! See you Tuesday!!!

  • Sarah says:

    Yay! I can’t believe you’re actually coming to St. John’s! Wohoo!

  • Bob says:

    Pre-ordered the book last week and got confirmation that it shipped the other day. Looking forward to checking it out.

    See you in Memphis in October!

  • John Craig says:

    Just bought the book on Amazon! I look forward to meeting you in Chicago.

  • Scott says:

    A major milestone for sure! Congrats!

    See you in Minneapolis in October.

  • Margo says:

    This is exactly why I have you bookmarked under “Awesomeness”. Congrats Chris on your book launch!

  • Hristo says:

    Congratulations Chris!

    It’s been an amazing journey.

    See you in Montreal!

  • Kellye Crane says:

    Chris- I remember speaking with you at SXSW in March of 2009 about your book plans (which were already well underway). Everything you’ve done since then has led you to this amazing point – kudos to you for sticking to it and accomplishing what you set out to do! You’re truly an inspiration.

  • Sean says:

    Congrats Chris! Amazon sent me an email this AM confirming my pre-order was sent. Looking forward to seeing you in Manchester NH in a few weeks!

  • Andy Hayes says:

    Congrats my friend. You have no idea how pleased I am!

    See you in Portland…or somewhere, very soon =)

  • Laurent says:

    Congrats !
    Is there an ebook version ready to sell ?
    I’ve been reading your blog for a while, living in EUrope … I won’t be able to see you, or read that book for a while, ’till the book hits the stores ’round here.

  • Andreas Christensen says:

    Congratulations Chris!! Just got the word from Amazon that my copy is on its way- can’t wait to devour it! See you when you reach the bay area!

  • Dustin Riley says:

    Congrats Chris!
    See you in Louisville.

  • Congrats! Can’t wait to read it. See you on Thursday! Sorry. not baking cupcakes lol Will think up something else 🙂

  • Julie says:

    Congratulations! It’s got to be a really great (and well-deserved) feeling.

  • It was actually *not* my goal to write a book when I started my website in May 2010. Yet here I am, writing a book mostly because I created the website and it’ll be out in December 2010. I don’t travel at all, maybe that’s why this book thing worked out faster for me? 🙂

    Anyway, my copy has been sent out, can’t wait to read it!

  • Jane Ellen says:

    Congratulations! Ordered my copy from Amazon this morning; hope to catch one of your events.

  • JennyB says:

    YAY~! Now I HAS A BOOK TOO and I’ve been so looking forward to reading it. You’ve been an inspiration to me and I can’t thank you enough for the awakened and enlightened perspective you so generously share with everyone. Congratulations brother, you deserve every success you encounter. Now…off to read…hoping to see you in Ann Arbor! JennyB

  • BIG congrats dear Chris! I can’t wait to read it!

  • Shari says:

    Congrats Chris! Can’t wait to read it and see you in Atlanta!

  • anna skopkova says:

    Oh boy, and then the Europe tour…looks like you won’t see back home for a long long time!
    I only wish my copy via Amazon comes soon (expedited to Prague in 18-30 days…?!)

  • Ali says:

    Go Chris Go!

  • Jenn says:

    Congratulations! I look forward to delving into my own copy soon!

  • Gaston says:

    Got the book last Friday. Reading. =)

    Looking forward for January 15th in Toronto. 😉

    Best of luck with the tour!

  • Reallaw says:

    You truly deserve all the success that comes with your work online & your new book! Your Nigerian fans are cheering you on!!

  • Devin says:

    To a job well-done. As a compulsive bookstore maven, I will look forward to seeing it on the shelves. Have you started book two yet?

  • Jon says:

    Congratulations Chris!

  • Cheryl says:

    Congratulations, Chris. Can’t wait to check out your book. Ordered two today; one for me, and one to lend out.

    Hoping to to make it out to see you in L.A.

  • Today is *the* day – “First we take Manhattan”, and then we move on. Thumbs up Chris!

  • Sean says:

    Congrats on the launch! It’s been a LONG time coming! Enjoy the week

  • Tracy says:

    I preordered long ago and it should be arriving on my door today. I’m looking forward to reading it. Good luck and enjoy every moment of your book tour.

  • Debra says:

    Congratulations & well done, Chris! Hope you have a wonderful tour! (You could still add Austin to the list – you’d love to run the trail here!)

  • Liz says:

    Good luck with your book tour. I hope you will have a lot of fun. Maybe we can see you in South Africa one day?

  • AdventureRob says:

    Congratulations Chris, seeing your book on Amazon and in the shops must be a great feeling ^_^

  • cindy says:

    Already bought it this morning based on Seth’s blog.
    Congratulations and good luck!!

  • Roderick says:

    Congrats! I will definitely get my hands on a copy in the near future!

  • Karol says:

    I wish you all good things with your book and your tour and I look forward to meeting you when you arrive in Newfoundland in January.

  • maggie says:

    Well done, Chris; I’m so excited for you it could almost be my book. I’m off to order my copy now.
    Keep rocking the universe!

  • maggie says:

    PS One day it WILL be my book!

  • Ceil says:

    Congrads Chris. Yup, it’s kinda big thing (and many more to come)

  • Chris this is great news!!

    A most-welcome addition to any bookstore, and the online retailers will love it too.

    Once again, congratulations.

  • Del says:

    Congratulations Chris! I can’t wait to read it. You worked hard and stayed focus and we get the benefits. Thanks for inspiring us to live meaningful lives!

  • Mia says:

    I pre-ordered the book and its on a truck in transit right now! I can’t wait to get my hands on it. Been following your blog for a while and finally thinking of taking the plunge on my own goals. See you in Bloomington towards the end of the month!

  • Cannot wait to meet you this evening! Whoo hoo!

  • Byron says:

    Awesome! You are/ have/ will continue to inspire all by how you model what you write. I am pumped for you. Keep up the awesome work. You have influenced me in simple but profound ways. Thanks!

  • Ken says:

    Congratulations! You are currently outselling Tony Blair, George W. Bush, the Hunger Games lady, and, most importantly of all, the Twilight lady!

  • Le Minxxx says:

    Whooooohooooo! Can’t wait to buy it tonight and see you in the city 😉

  • Kristyn says:

    Congrats on your incredibly uplifting book & thank you for allowing me the privilege of being one of the 1st 99 to read it! Can’t wait to meet you in Houston, although I second the motion to add a stop in Austin – we have plenty of local bookstores & unconventional people! 😉

  • Emperor in training and long time supporter. Just went to my Border’s bookstore today in Tulsa Oklahoma and bought it. Will read on a business flight tomorrow. Smiled huge when I saw it in print and on the shelf. Proud of you and working hard to out do you 🙂 Well done (not that you need my affirmation). Have shared your message with many – too many highly educated “factory workers” out there waiting for permission. Very smart but hesitant.

    Hoping there is some content that is unique to the book but if not, pleased to support AONC.

    Best regards,

  • Kathy says:

    Congratulations! I ran out today to Chapters and bought my copy, just started reading 🙂 See you in Vancouver!

  • Jive says:

    I am definitely interested in an digital version of this book. A text version (PDF, epub, etc.), or even better, an audiobook would be great!

    I’d love to support your efforts by buying your book, but I much prefer digital versions of books as opposed dead-tree versions. Please be sure to let us know when such versions become available.

  • Sheila says:

    Good luck! I’ve got the book on pre-order at Amazon, so it should reach me within a week.

    And thanks of getting me started.

  • Charles says:

    Hey Chris, Congrats on a job well done. I know the feeling. My first book hit the shelves in 2006. It was simply bliss! Well, am on another book project. Hoping to be done sometime next year. I would love to have your comments on it.
    When will you hit the shores of Nigeria? We’re are waiting 🙂

  • YAYAYAYYAYAYA!!! Congrats Chris!! Here’s to it being a huge success and inspiring millions of people!

  • Lauren Rains says:

    Blast Day 2 September 8th is in Mendhem New Jersey which is just a few towns away from where I grew up. But I’m still in China! I miss it by just 1 month!

    Maybe I’ll find myself in the same state as you further down the book tour though.

    Good luck! Have a blast in NYC! And if you can fit it into your busy schedule, try to go get some pizza in Little Italy at Lambardi’s. It will change your life 🙂

  • Baran says:

    It is currently #10 in Amazon Bestsellers!

  • chilla says:

    Downloaded it yesterday on to my Kindle, already read the first couple of chaapters. Great stuff – just what I expected from you! Got excited to see Manchester on your itinerary – if only it was Manchester England….

  • Terri says:

    Congratulations Chris – I am thrilled for you and can’t wait to receive my preorders here in Sydney via amazon – hopefully quickly. Enjoy the tour and the achievement,

  • Laurie Heriz-Smith says:

    Well done Chris!
    Enjoy the ride… no, savor it. You’ve created a masterpiece.
    Best of luck and safe travels!

  • Briana says:

    Hi Chris! It was great to meet you last night and I LOVED the way you brought so many awesome people together! I met some really cool people and am so thankful to be a part of your “social movement”! Have fun on the rest of your trip!

  • Congratulations on your book. I can’t wait to read it.
    I am also looking forward to meeting you when the Unconventional Book tour comes to Dallas. I will be there with cupcakes in hand.

  • Damn that’s cool, and damn I dont’ live in NYC! come to Australia Chris! We need you here.

  • Dustin says:

    I don’t typically comment on your blog but I had to today. On a trip to visit my in-laws I discovered your book had finally been released. I promptly headed down to Borders on the morning of its release.

    After some searching and help from the staff I finally located the one copy that had gotten and grabbed it, I considered myself lucky to actually have gotten the only copy they had!

    I’ve read your blog for about a year and a half and was thrilled to actually have something you had written in my hands. I’m just about done with the book and it is awesome.

    You inspired me to leave my banking job and begin exploring opportunities that were more interesting last year. This book is a great reminder of everything that inspired me about your blog in the first place.

    Thanks Chris

  • Michael Ray says:

    I also found the book at Borders but it was in the psychology– abnormal behaviors section; not quite where I thought it should be. I’m looking forward to reading it.

  • Petra says:

    I went to get ur book after it was recommended by A. Edwards, it has to be one of THE best books I have read in a long time, couldn’t put it down!! Thank you!!

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