$100 Business, Auckland Meetup, and the Missing Country

Greetings from Nadi, Fiji. It’s a nice place–more on it in a moment.


This is the Sunday Store Update. I use this time to write about the small business side of my work. If you’re new to AONC (hello to everyone coming over from Psychology Today!), I’m glad you’re here.

Here’s the news this week:

So… a while back I wrote this post called The Case for the $100 Business. It’s all about how if you want to start a very small business, you don’t need debt, credit cards, an MBA, or any number of other things some people assume are prerequisites for entrepreneurial success. You can start most businesses for less than $1,000, and many for less than $100.

It’s what I’ve been doing for ten years, and I’m far from alone — when I sent out word for stories of other “$100 businesses,” I was overwhelmed by the response.

Together with a partner (more on her in a moment) I’m starting an online community to address this need. It’s called the $100 Business Forum, and over the course of 28 days, we’re going to help each participant move closer to their own “very small” business. (I fully expect that many of them will actually be able to launch the project before the end of the month.)

I’m letting you know about this now because we’re launching this in just eight days, on January 18th, and the group size will be very limited. (It has to be this way because we’ll be spending personal time with everyone in the group for 28 whole days.)

A more strategic launch would have more advance notice, a bigger inaugural group, and so on — but a more strategic launch director would probably not be writing the launch copy from a small island in the Pacific. So here’s how it works:

  • Participants will have regular access to me and Pamela Slim, author of the great Escape from Cubicle Nation book, which won the AONC award for best book of the millennium a few months back. Somehow I managed to convince Pam to partner with me on this project.
  • Not only will you have access to Pam (and me, but who would pay for that…), you’ll also be able to learn from every other member of the group. We’ll have a private website where each of us will share ideas, evaluate different projects, and even help out with promotion and marketing.
  • In keeping with my theme of 2010 (SCALE and REACH), this project is going to start small and get really big. After we fill up the inaugural group, we’ll take signups for the second group, which starts April 5th. I have no doubt we’ll have an eager, fun tribe of participants for both groups.

I’ll tell you more about it next week, but if you want to be in the inaugural group, mark your calendars for Monday the 18th, 7am PST / 10am EST / something-o-clock GMT. This is my first business project of the year, and I’m really excited about getting it going.

In Other News, the Missing Country

This weekend I’ve been in Fiji, the final stop of the South Pacific tour. After I made the reservation, I found out from Gary Arndt that the small island nation of Tuvalu can only be visited from Fiji. And guess what? There is one small airline that flies to one tiny airstrip on Tuvalu, and there are no flights while I’m here.

Damn. I guess I’ll need to come back to Fiji later on, which is a nice place to visit, but not exactly down the street from where I live in Oregon. The free travel tip of the day is: if you’re trying to visit very country in the world, don’t forget about Tuvalu when you come to Fiji.

Aside from missing a country, the trip is going very well. If you’re in Auckland, we’ll be meeting from 8-9pm at Rakinos on Tuesday night. RSVP here so I know who’s coming. My thanks to Craig from for helping me with logistics.

That’s it! See you tomorrow. Thanks for reading.


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Fiji Image by Travie

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